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Warner Bros. Study: Pirates Still Pay For Content, Foreign Language Dubs Key

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    • Nov 2001
    • 8917

    Warner Bros. Study: Pirates Still Pay For Content, Foreign Language Dubs Key

    Warner Bros. has some fresh findings from an 18 month report on the state of online piracy, and it has revealed some very interesting information on just who downloads pirated content, what they download, and why.

    One key finding was that even the most hard core pirates do occasionally purchase legal content. But it appears they only purchase certain products, but not others, and Warner Bros. has vowed to find out just why this occurs.

    Another interesting finding was that as many as 23% of downloads for a particularly pirated program was for the foreign dubbed version, by International downloaders, usually occurring a few days after the first (English) release hits the net. And after 10 days, 74% of downloads are for the foreign dubbed version. This statistic seems to suggest that if foreign versions of legal downloads are released earlier, or released at all, it might help to reduce the number of illegal downloads.

    Amongst the other interesting findings include a larger than normal percentage of female downloaders for TV shows, compared to movies, and the popularity of linking sites over search engine sites as starting places for piracy,

    So it seems to suggest that part of the piracy problem has to do with access to legal content and fulfilling the market's needs, and perhaps part of the piracy problem can be solved with better access, better pricing and more International support.

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