Rudderless: The PS3 post-E3

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  • admin
    Administrator
    • Nov 2001
    • 8946

    Rudderless: The PS3 post-E3

    -- snip --

    More was to come. In addition to confirming that it expected all stock of the cheaper 60 gig model to be gone from US shelves by the end of July, the head of SCEE David Reeves couldn't help himself from making the seemingly ridiculous statement that the PS3 would be in the lead by March 2008. While no doubt angering his American counterparts with the confirmation of the transitory nature of the price cut for their region, it was the delivery of his wider assessment of the PS3 that stunned interested watchers. It seemed that Mr. Reeves was jealous of the attention given to other Sony bosses around the world for making foolish comments.

    According to him, the "PlayStation 3, you will see, be far and away the winner when you look at it by March '08." A quick trip to the calculator determined that for this to happen Sony would need to sell at least 180K PS3 per week till that third month in 2008 to equal the sales of the 360 and bypass those of the Wii. If, that is, both of the other consoles managed to not sell a single extra unit over that time period. And considering that even after the temporary boost in sales from the price drop made the PS3 rocket up to around 40k a week in the US it was obvious this statement was ridiculous in the supreme. But it probably angered gamers less than what was to come. While discussing the PS3's European price remaining high, he couldn't help himself from making his own entry into the now bulging annals of Sony PR gaffes, "It is, but surprisingly, people are paying that amount of money for it".
    Last edited by admin; 17 Jul 2007, 03:34 PM.
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