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Microsoft and satellite broadcaster reveal new joint venture to bring premium TV services to the console; Ireland also partaking.
While PlayTV has been giving British PlayStation owners enhanced televisual experiences for some time, and the BBC has been working to improve the performance of the iPlayer on the Wii, Xbox 360 owners in the UK have been left in the cold when it comes to TV services. That changed today, when Microsoft and Sky announced a partnership that will allow Xbox 360 owners access not only to Sky programming via their consoles--via a subscription or a pay-per-view basis--but also to "a range of unique interactive services."
While PlayTV has been giving British PlayStation owners enhanced televisual experiences for some time, and the BBC has been working to improve the performance of the iPlayer on the Wii, Xbox 360 owners in the UK have been left in the cold when it comes to TV services. That changed today, when Microsoft and Sky announced a partnership that will allow Xbox 360 owners access not only to Sky programming via their consoles--via a subscription or a pay-per-view basis--but also to "a range of unique interactive services."
