Microsoft is aggressively cutting Xbox 360 prices in the lead-up to Christmas, with the low-end model now priced at $299 and the other models slashed by $100 each.
-- snip
"You can buy a Wii and an Xbox 360 for less than a PS3, or you can buy an Xbox 360 and a stand-alone Blu-ray player for less than a PS3," said Xbox marketing manager Jeremy Hinton.
-- snip
"You can buy a Wii and an Xbox 360 for less than a PS3, or you can buy an Xbox 360 and a stand-alone Blu-ray player for less than a PS3," said Xbox marketing manager Jeremy Hinton.
The second paragraph quoted above is especially telling as to MS's pricing strategy.