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A new report from the Entertainment Merchants Association (EMA) shows that Blu-ray spending rose 10% in 2012, contributing to the first annual rise in home entertainment consumer spending in seven years.
While total consumer spending on home entertainment increased by only 0.25% in 2012 to $18.5 billion, Blu-ray and digital delivery saw marked increases.
Despite falling disc prices, now at $19.97 per Blu-ray title, Blu-ray still managed to post a 10% spending increase thanks to greater unit sales. Blu-ray sales helped to offset at least a portion of the declining DVD business, as DVD unit sales were down 7.2% for 2012 according to a recent Nielsen report, with Blu-ray unit sales up 22.6% by comparison.
The report also found that while the number of disc buyers dropped in 2012, the people who do continue to buy discs bought more of them: the top 10% of disc buyers bought on average $527 worth of content in 2012.
While total consumer spending on home entertainment increased by only 0.25% in 2012 to $18.5 billion, Blu-ray and digital delivery saw marked increases.
Despite falling disc prices, now at $19.97 per Blu-ray title, Blu-ray still managed to post a 10% spending increase thanks to greater unit sales. Blu-ray sales helped to offset at least a portion of the declining DVD business, as DVD unit sales were down 7.2% for 2012 according to a recent Nielsen report, with Blu-ray unit sales up 22.6% by comparison.
The report also found that while the number of disc buyers dropped in 2012, the people who do continue to buy discs bought more of them: the top 10% of disc buyers bought on average $527 worth of content in 2012.
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